Exclusions11
1
These Regulations do not apply to a credit advertisement which—
a
whether expressly or by implication indicates clearly that a person is willing to provide credit for the purposes of another person’s business, and
b
does not indicate (whether expressly or by implication) that a person is willing to provide credit otherwise than for the purposes of such a business.
2
References in paragraph (1) to a business do not include references to a business carried on by the advertiser or any person acting as a credit-broker in relation to the credit facility to which the credit advertisement relates.
3
These Regulations do not apply to any credit advertisement in so far as it is a communication of an invitation or inducement to—
a
engage in investment activity within the meaning of section 21 of the Financial Services and Markets Act 20005, other than an exempt generic communication;
b
enter into a regulated home purchase plan within the meaning of article 63F of the Financial Services and Markets Act (Regulated Activities) Order 20016.
4
An “exempt generic communication” is a communication to which subsection (1) of section 21 of the Financial Services and Markets Act 2000 does not apply, as a result of an order under subsection (5) of that section, because it does not identify a person as providing an investment or carrying on an activity to which the communication relates.
5
These Regulations do not apply to a credit advertisement in so far as it relates to a consumer credit agreement secured on land.