http://www.legislation.gov.uk/eudr/2003/33/article/5Directive 2003/33/EC of the European Parliament and of the Council of 26 May 2003 on the approximation of the laws, regulations and administrative provisions of the Member States relating to the advertising and sponsorship of tobacco products (Text with EEA relevance)Directive 2003/33/EC of the European Parliament and of the CouncilDirective 2003/33/EC of the European Parliament and of the Council of 26 May 2003 on the approximation of the laws, regulations and administrative provisions of the Member States relating to the advertising and sponsorship of tobacco products (Text with EEA relevance)2020-12-11King's Printer of Acts of Parliamenthttps://webarchive.nationalarchives.gov.uk/eu-exit/https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=CELEX:02003L0033-20030620texttext/xmlen2003-06-20
Article 5Sponsorship of events1.

Sponsorship of events or activities involving or taking place in several Member States or otherwise having cross-border effects shall be prohibited.

2.

Any free distribution of tobacco products in the context of the sponsorship of the events referred to in paragraph 1 having the purpose or the direct or indirect effect of promoting such products shall be prohibited.