For the purposes of this Directive, the following definitions shall apply:

1. (a)

   ‘tobacco products’ means all products intended to be smoked, sniffed, sucked or chewed inasmuch as they are made, even partly, of tobacco;

2. (b)

   ‘advertising’ means any form of commercial communications with the aim or direct or indirect effect of promoting a tobacco product;

3. (c)

   ‘sponsorship’ means any form of public or private contribution to any event, activity or individual with the aim or direct or indirect effect of promoting a tobacco product;

4. (d)
   ‘information society services’ means services within the meaning of Article 1(2) of Directive 98/34/EC of the European Parliament and of the Council of 22 June 1998 laying down a procedure for the provision of information in the field of technical standards and regulations and of rules on information society services11.