10.—(1) Where in relation to any product such product conforms to the specific rules of the law of the United Kingdom laying down the health and safety requirements which the product must satisfy in order to be marketed there shall be a presumption that, until the contrary is proved, the product is a safe product.
(2) Where no specific rules as are mentioned or referred to in paragraph (1) exist, the conformity of a product to the general safety requirement shall be assessed taking into account—
(i)voluntary national standards of the United Kingdom giving effect to a European standard; or
(ii)Community technical specifications; or
(iii)if there are no such voluntary national standards of the United Kingdom or Community technical specifications—
(aa)standards drawn up in the United Kingdom; or
(bb)the codes of good practice in respect of health and safety in the product sector concerned; or
(cc)the state of the art and technology
and the safety which consumers may reasonably expect.