The Standardised Packaging of Tobacco Products Regulations 2015

Text which states the number of cigarettes.

2.—(1) The external packaging of a unit packet or container packet of cigarettes may have text printed on it—

(a) which states the number of cigarettes contained in the packet, and

(b) which may be followed by the word “Cigarettes”,

but only if each of the following conditions is met.

(2) Those conditions are—

(a) that the number is expressed in numeric characters,

(b) in the case of a container packet of an aggregation of unit packets, that the number so expressed is either—

(i) the total number of cigarettes in the container packet, or

(ii) the number of unit packets in the container packet multiplied by the number of cigarettes in each unit packet, with the multiplication symbol being expressed as an “x”,

(c) that the first letter of the word “Cigarettes” is in upper-case type or lower-case type,

(d) that the rest of that word is in lower-case type,

(e) that the text is printed in Helvetica type,

(f) that the colour of the text is Pantone Cool Gray 2 C with a matt finish,

(g) that the text is in a normal, weighted, regular typeface,

(h) in the case of a unit packet, that the size of the text is no larger than 10 point,

(i) in the case of a container packet, that the size of the text is no larger than 14 point,

(j) that the text appears only once, and

(k) that the text on any surface which contains a health warning is orientated in accordance with the warning.