xmlns:atom="http://www.w3.org/2005/Atom" xmlns:atom="http://www.w3.org/2005/Atom"

Special offersE+W

5Special offers: multi-buys of alcoholE+W

(1)Where alcohol is supplied in a multi-buy alcohol transaction, the applicable minimum price is to be calculated by reference to all of the alcohol included in the transaction.

(2)Alcohol is supplied in a multi-buy alcohol transaction if—

(a)it is supplied free of charge by reference to the supply of other alcohol, or

(b)other alcohol is supplied free of charge by reference to it,

and, in either case, both the free alcohol and the alcohol by reference to which the free alcohol is supplied are to be treated as being included in the same transaction.

(3)Alcohol is also supplied in a multi-buy alcohol transaction if—

(a)it is supplied at a price fixed by reference to the supply of other alcohol, or

(b)other alcohol is supplied at a price fixed by reference to it,

and, in either case, both the fixed price alcohol and the alcohol by reference to which the fixed price alcohol is supplied are to be treated as being included in the same transaction.

(4)Alcohol is also supplied in a multi-buy alcohol transaction if it is supplied, together with other alcohol, for a fixed price, in which case all of the alcohol supplied for that price is to be treated as being included in the same transaction.

(5)But alcohol is not to be treated as being supplied in a multi-buy alcohol transaction if anything except alcohol is supplied in the transaction.

(6)For example—

(a)in a special offer, 4 cans of lager and 4 cans of cider are supplied together for a fixed price: S (percentage strength) is 4% in relation to the lager, and 6% in relation to the cider, while V (volume) is 440 ml in each case;

(b)taking M (specified minimum unit price) to be £0.50, the applicable minimum price for the transaction is £8.80, that sum being the aggregate of the following calculations—

Commencement Information

I1S. 5 in force at 2.3.2020 by S.I. 2020/175, reg. 2(b)